Privacy Policy

Buddy Pet Services, Inc. ("we," "our," or "us") respects the privacy of your information. This Privacy Policy is designed to assist you in understanding how we collect, use, share, and safeguard your information. This Privacy Policy applies to individuals who access this website or our mobile application (collectively, "Site") and any of our online and, where required, offline services (collectively, "Services").

From time to time, we may update this Privacy Policy. When we do, we will revise the "Last Updated" date at the top of this page. Please review this Privacy Policy periodically.

We collect personal data from you through your use of the Site and Services. Personal data is information that is linked or reasonably linkable to an identified or identifiable individual. We collect the following types of personal data:

Personal Data You Provide

Depending on how you interact with our Site and Services, we will collect the following personal data that you voluntarily provide to us for the following purposes:

• Create an Account and Sign In. If you create an account, you may provide us with your name, email address, phone number, and you will create a password for future logins. You may also provide us with your preferences and household information. If you are signing in with your organization, you may provide us with your phone number, name, email address, non-profit status, business name and address, and employment information. If you use Apple or Google sign in features to login to your account, please see the "Personal Data We Collect About You from Other Sources" section below.
• Pet Preference and Ownership. When you browse, bookmark, or apply to adopt animals, you may provide us with your name, email address, address and/or zip code, household information, pet ownership information, personal references names and phone numbers.
• Conversations with GetBuddy's AI Assistant. When you interact with our AI Assistant, you may provide us questions, responses, or details about your pet's health, behavior, medical history, symptoms, dietary preferences, or other pet-related topics. We may use conversations and interactions with the AI Assistant, including questions and responses, to improve and develop the functionality, performance, and quality of our Services and AI systems.

In addition to the purposes stated above, we may use all the personal data we collect in accordance with applicable law such as for:

• Analytics and Research: Maintaining and improving our Site and Services, maintaining your account, conducting internal or market research, and measuring the effectiveness of advertising campaigns.
• Security and Compliance: Protecting the security and integrity of our Site and Services, investigating, preventing, or taking action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, or violations of our Terms of Service.
• Marketing and Promotions: Providing you with information about our products and Services through email, advertisements, SMS, phone calls, and mailings to the extent permitted by law and delivering personalized content and experiences to you.

We may share the personal data that we collect about you in the following ways:

• With vendors who perform data or Site-related services on our behalf (e.g., address validation, payment processing, fraud detection and identity verification, website hosting and operation, customer support, marketing and promotional services, analytics, advertising, and research services).
• With social media platforms (e.g., Apple or Google), in connection with your use of Apple or Google sign in feature on the Site or social media sharing features on the Site. Apple or Google use of your personal data is not governed by this Privacy Policy. For more information, please review Apple's privacy policy and Google's privacy policy.
• With any shelter or GetBuddy member organization hosting a pet you submit an adoption inquiry for, that you direct us to share with, or with any other person or entity where you consent to the disclosure.
• To the extent that we are required to do so by law, including in connection with any legal proceedings or prospective legal proceedings, to establish, exercise, or defend our or a third party's legal rights, including providing information to others for the purposes of fraud prevention, or with any person who we reasonably believe may apply to a court or other competent authority for disclosure of that personal data where, in our reasonable opinion, such court or authority would be reasonably likely to order disclosure of that personal data.
• With any other person or entity as part of any business or asset sale, equity transaction, merger, acquisition, bankruptcy, liquidation, or similar proceeding, or in preparation for any of these events.
• For any other purpose disclosed by us when you provide the personal data or for any other purpose we deem necessary, including to protect the health or safety of others.

Depending on how the applicable privacy law defines a "sale," certain of our sharing practices may be classified as a sale to third parties. For more information on how we sell personal data with third parties, see our "Your State Privacy Rights and Additional Disclosures" section below.

The Site recognizes the Global Privacy Control ("GPC") signal. If you are using a browser setting or plug-in that sends an opt-out preference signal to each website you visit, we will treat that as a valid request to opt out. To download and use a browser supporting the GPC browser signal, click here. If you choose to use the GPC signal, you will need to turn it on for each supported browser or browser extension you use.

Some internet browsers incorporate a "Do Not Track" feature that signals to websites you visit that you do not want to have your online activity tracked. Given that there is not a uniform way that browsers communicate the "Do Not Track" signal, the Site does not currently interpret, respond to or alter its practices when it receives "Do Not Track" signals.

Depending on the state in which you reside, you may have certain privacy rights regarding your personal data. If you are a California resident, please see our "Notice to California Residents" section below. For other state residents, your privacy rights may include (if applicable):

• The right to confirm whether or not we are processing your personal data and to access such personal data;
• The right to obtain a copy of your personal data that we collected from and/or about you in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the information to another controller without hindrance, where the processing is carried out by automated means;
• The right to delete personal data that we collected from and/or about you, subject to certain exceptions;
• The right to correct inaccurate personal data that we maintain about you, subject to certain exceptions;
• The right, if applicable, to opt out of the processing of your personal data for purposes of (1) targeted advertising; (2) the "sale" of your personal data (as that term is defined by applicable law); and (3) profiling in furtherance of decisions that produce legal or similarly significant effects concerning you;
• If we are required by applicable law to obtain your consent to process sensitive personal data, the right to withdraw your consent;
• The right not to receive discriminatory treatment by us for the exercise of your privacy rights.

Depending on how the applicable privacy law defines a "sale," certain of our sharing practices may be classified as a sale to third parties. For instance, our use of cookies and tracking technologies constitutes a sale of personal data to third-party advertisers. We also use cookies and other tracking technologies to display advertisements about our products to you on nonaffiliated websites, applications, and online services. This is "targeted advertising" under applicable privacy laws. We do not use personal data for profiling in furtherance of decisions that produce legal or similarly significant effects concerning individuals.

To exercise your rights, please submit a request by emailing us at legal@getbuddy.com or by calling us at (332) 239-2400. If legally required, we will comply with your request upon verification of your identity and, to the extent applicable, the identity of the individual on whose behalf you are making such request. To do so, we will ask you to verify data points based on information we have in our records. If you are submitting a request on behalf of another individual, please use the same contact methods described above. If we refuse to take action regarding your request, you may appeal our decision by calling us at (332) 239-2400. If you would like to opt out of targeted advertising, you may alter your cookie preferences by clicking Your Privacy Choices in the Site footer at the bottom of the page or by clicking the "Your Privacy Choices" button shown below.

The California Consumer Privacy Act, as amended by the California Privacy Rights Act of 2020 ("CCPA"), requires that we provide California residents with a privacy policy that contains a comprehensive description of our online and offline practices regarding the collection, use, disclosure, sale, sharing, and retention of personal information and of the rights of California residents regarding their personal information. This section of the Privacy Policy is intended solely for, and is applicable only as to, California residents. If you are not a California resident, this section does not apply to you and you should not rely on it.

The CCPA defines "personal information" to mean information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular California resident or household. Personal information does not include publicly available, deidentified or aggregated information or lawfully obtained, truthful information that is a matter of public concern. For purposes of this "Notice to California Residents" section we will refer to this information as "Personal Information."

Notice at Collection of Personal Information

We currently collect and, in the 12 months prior to the Last Updated date of this Privacy Policy, have collected the following categories of Personal Information:

• Identifiers (such as name, email address, phone number, postal address, and Internet Protocol (IP) address)
• Account information (such as login credentials and account preferences)
• User-submitted information (such as pet ownership details, adoption application information, household information, and communications with shelters or organizations through the Site)
• Internet or other electronic network activity information (such as interactions with our website, application, or Services)
• Inferences drawn from the information above to help improve the functionality and performance of our Services.

We collect Personal Information directly from California residents and from affiliates, business partners, social media platforms, data aggregators, and marketing platforms. We do not collect all categories of Personal Information from each source.

In addition to the purposes stated above in the section "How We Use Your Personal Data" we currently collect and have collected the above categories of Personal Information for the following business or commercial purposes:

• Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards
• Helping to ensure security and integrity to the extent the use of your Personal Information is reasonably necessary and proportionate for these purposes
• Debugging to identify and repair errors that impair existing intended functionality
• Short-term, transient use, including, but not limited to, non-personalized advertising shown as part of your current interaction with us, provided that your Personal Information is not disclosed to another third party and is not used to build a profile about you or otherwise alter your experience outside the current interaction with us
• Performing services, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments
• Providing advertising and marketing services, except for cross-context behavioral advertising, to you provided that, for the purpose of advertising and marketing, our service providers and/or contractors shall not combine the Personal Information of opted-out consumers that the service provider or contractor receives from us, or on our behalf with Personal Information that the service provider or contractor receives from, or on behalf of, another person or persons or collects from its own interaction with you
• Undertaking internal research for technological development and demonstration
• Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by us, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by us
• Advancing our commercial or economic interests, such as by inducing another person to buy, rent, lease, join, subscribe to, provide, or exchange products, goods, property, information, or services, or enabling or effecting, directly or indirectly, a commercial transaction

Sale, Sharing, and Disclosure of Personal Information

The following table identifies the categories of Personal Information that we sold or shared to third parties in the 12 months preceding the Last Updated Date of this Privacy Policy and, for each category, the categories of third parties to whom we sold or shared Personal Information:

The following table identifies the categories of Personal Information that we disclosed for a business purpose in the 12 months preceding the Last Updated Date of this Privacy Policy and, for each category, the categories of recipients to whom we disclosed Personal Information:

We disclosed Personal Information for the following business and commercial purposes:

• Helping to ensure security and integrity to the extent the use of your Personal Information is reasonably necessary and proportionate for these purposes
• Debugging to identify and repair errors that impair existing intended functionality
• Performing services, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments
• Undertaking internal research for technological development and demonstration
• Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by us, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by us

We do not knowingly collect, sell, or share the Personal Information of consumers under 16 years of age. We do not use sensitive Personal Information for purposes other than those allowed by the CCPA and its regulations.

Retention of Personal Information

We retain your Personal Information for as long as necessary to fulfill the purposes for which we collect it, such as to provide you with the service you have requested, and for the purpose of satisfying any legal, accounting, contractual, or reporting requirements that apply to us.

Your Rights

If you are a California resident, you have the following rights with respect to your Personal Information:

1. The right to know what Personal Information we have collected about you, including the categories of Personal Information, the categories of sources from which we collected Personal Information, the business or commercial purpose for collecting, selling or sharing Personal Information (if applicable), the categories of third parties to whom we disclose Personal Information (if applicable), and the specific pieces of Personal Information we collected about you;
2. The right to delete Personal Information that we collected from you, subject to certain exceptions;
3. The right to correct inaccurate Personal Information that we maintain about you;
4. If we sell or share Personal Information, the right to opt out of the sale or sharing;
5. If we use or disclose sensitive Personal Information for purposes other than those allowed by the CCPA and its regulations, the right to limit our use or disclosure;
6. The right not to receive discriminatory treatment by us for the exercise of privacy rights the CCPA confers.

How to Submit a Request to Know, Delete, and/or Correct

You may submit a request to know, delete, and/or correct by emailing us at legal@getbuddy.com or by calling us at (332) 239-2400.

If you are submitting a request on behalf of a California resident, please submit the request through one of the designated methods discussed above. After submitting the request, we will require additional information to verify your authority to act on behalf of the California resident.

Our Process for Verifying a Request to Know, Delete, and/or Correct

We will comply with your request upon verification of your identity and, to the extent applicable, the identity of the California resident on whose behalf you are making such request.

We will verify your identity either to a "reasonable degree of certainty" or a "reasonably high degree of certainty" depending on the sensitivity of the Personal Information and the risk of harm to you by unauthorized disclosure, deletion, or correction as applicable. To do so, we will ask you to verify data points based on information we have in our records concerning you.

Right to Opt Out of Sale or Sharing of Personal Information

If you are a California resident, you have the right to direct us to stop selling or sharing your Personal Information.

You may opt out of sales or sharing by clicking Your Privacy Choices in the Site footer at the bottom of the page or by clicking the "Manage" button shown in section 10 above. If you have enabled privacy controls on your browser (such as a plugin), we will also treat that as a valid request to opt out. Please see the "Universal Opt-Out Mechanisms" section above for more information.

Shine the Light Law

If you are a California resident, California Civil Code § 1798.83 permits you to request information regarding the disclosure of your personal information by us to third parties for the third parties' direct marketing purposes (as those terms are defined in that statute). To make such a request, please send an email to legal@getbuddy.com with the subject line "Shine the Light Request" or write us at Buddy Pet Services, 7 Bond St 6CD, New York, NY 10012

To contact us for questions or concerns about our privacy policies or practices, please contact us at our Office of Consumer Affairs: